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How to properly design folding boxes

18.10.2021 19:25

Folding boxes offer optimal protection for your products and increase the sales value enormously. But how do you design a folding box correctly so that your own product packaging looks appealing and markets itself well? That's what we explain in this blog. Below you will find some pictorial examples of successful folding boxes.

Design folding boxes correctly

First, there was an idea

Let's start with phase 1 of your personal folding box. First of all, you should think about which customer group your product and also the printed folding box should address. This determines not only the choice of materials for the cardboard boxes, but also your future packaging design! We have defined three target groups in more detail:

 

I. Modern & Luxurious - Folding Boxes for e.g. Cosmetics or Medicine


For this target group, the design of your folding box should be kept simple yet modern. For this purpose, it is recommended to choose our Symbol Card cardboard. By the way, this is also our standard cardboard, which is particularly inexpensive. But one thing first: cheap does not mean cheap! Because our cardboard for folding boxes offers an enormous degree of whiteness for optimal color brilliance. We have listed all the properties of the cardboard here.

As a design, you should choose clear fonts and modern-looking colors. We explain the right choice of colors in this blog article. You can find out which fonts are particularly suitable for your packaging in this blog post.

To make your folding box even more valuable, you can choose in the folding box configurator e.g. a gold or silver hot foil stamping. With this finish, we emboss a real foil in your desired color on individual elements. This gives them a strong shine and makes them stand out from the rest of the design.

 

Folding cartons for cosmetics or medical products should therefore be

  • not contain too many elements
  • Colors like blue or purple should be used
  • Modern fonts without serifs

 

II. Natural and ecological - folding boxes for e.g. food supplements & organic products


If your product is to be marketed in a particularly environmentally conscious way, the Symbol Card carton is also suitable, but in this case we print it for you on the rough surface of the carton. Thus, the smooth surface is on the inside of the box and the rough, slightly uneven and untreated surface is on the outside. The printing inks have a particularly soft effect here so that not only the feel but also the look appears environmentally conscious.

Also recommended are our unique cardboards from Fedrigoni - The second material in our configurator called Tintoretto Gesso, for example, has an uneven surface like the peel of an orange. But also the third material Stucco Aquarelle offers a surface that is crisscrossed with tangible lines.

When designing your ecological folding box, there is no limit to your creativity. Especially natural design elements like leaves or watercolor backgrounds are optimal. Also warm colors like a light brown, green, orange or a strong blue look serious and noble.

 

Folding boxes for dietary supplements or organic products should therefore be

  • be printed on a special material
  • Colors like brown, orange, green or a dark blue contain
  • Fonts with squiggles and serifs contain

 

III. healthy and delicious - folding boxes for e.g. food or popcorn


Folding boxes for food products such as popcorn, chips or sushi should be designed in an eye-catching and colorful way. Because you want to increase the expectation of the product with the design of the folding box. Colors such as a bright red, a colorful orange and also black tones may be used here. In case of direct food contact, you must select the food grade cardboard in the folding box configurator. Only this cardboard is food certified and may come into contact with greasy food.

 

A design for food boxes should therefore

  • Especially colorful are designed
  • Be designed with photos of food and interesting elements
  • On a food cardboard are printed

 

We hope this article has given you some ideas for the right design of a folding box. If you have any questions, our support team will be happy to help you!

 

Gallery

Plain medicine package

Plain medicine package

Technical design for technology products

Technical design for technology products

Blue design for dietary supplements

Blue design for dietary supplements